Challenge: Wave2 Media Solutions provides software products that enable publishers, marketers and content providers to deploy automated document building solutions. Wave2’s customers were increasingly enquiring if they could use their services via a SaaS solutions model.
Solution: Claranet provided Wave2 with a hosted platform to give its customers a secure and scalable SaaS solution.
Result: A solution that offers increased security, scalability and high availability for customers.
Secure and scalable SaaS solution
The Wave2 Publishing Platform (W2PP), combined with Adobe’s InDesign Server, provides software to quickly deploy automated document building solutions. All user interfaces are browser based and the AdPortal B2B and B2C offerings incorporate eCommerce.
Wave2 needed to work with a partner who could offer security, scalability and high availability. Partnering with Claranet has enabled Wave2 to offer their customers the necessary security and confidence required when deciding to outsource traditional internal IT functions.
Claranet provided Wave2 with a hosted platform to give its customers the following benefits:
- Reduced dependence on internal IT skills
- Secure and high availability environments
- Lower overall IT infrastructure costs
- Secure transactional payment environment in PCI-DSS compliant data centre
- A future-proof IT infrastructure environment
- Increased flexibility
- Ability to scale quickly and to react to market changes
- Ability to benefit from new technologies much more quickly
The partnership with Claranet enables Wave2 to further extend the range of services it can offer to both new and existing clients. Many organisations are now looking for more cost effective ways in which to deliver services to their customers, and the external hosting of systems helps meet this objective. The modern range of services offered by Claranet gives our customers the necessary comfort and security that is needed when working with a hosting partner. On behalf of our customers, we need to ensure that system availability is at its absolute maximum.
Sales Director, Wave2 Media Solutions Ltd
Wave2’s mission is to provide tools that will enable publishers, marketers and content providers to both save costs, and to generate new revenue. To this end, the company developed a highly scaleable and powerful rules engine, capable of automatically building documents. These may be anything from simple display ads, through to complex multi-page documents.
Newsquest, one of the UK’s largest regional newspapers with more than 200 titles and a weekly circulation of 10 million, was one of the first customers to benefit from Wave2’s new SaaS solution. Working with Wave2 on a hosted Claranet service allowed Newsquest to offer a self-service advertising solution - delivering a streamlined production process, and ultimately, increasing productivity and efficiencies.
Hosted services are the way forward for a significant number of businesses who are in our target market. Such a solution means that all of the benefits of the Wave2 software product are available to our customers from day one - and just for a fixed monthly fee, rather than a significant up-front lump sum. These savings continue to multiply, as the customer doesn’t need to purchase additional computer hardware to run the system, or employ IT specialists to manage and run that equipment.
Claranet’s experience as a managed services provider means we are ideally placed to service Wave2’s customers, including Newsquest. We had a transparent relationship with Wave2, and worked closely with them and their customers during concept, implementation and maintenance of the solution.